Retailers are constantly seeking innovative ways to enhance the customer experience. Recent studies indicate that scent has a powerful role in shaping consumer feelings. A compelling case study illustrates this by https://articleverse.bcz.com/2025/08/07/why-brands-are-turning-to-scent-marketing-case-studies-for-roi-clues/
Unlocking the Power of Scent: A Case Study on Retail Experience Enhancement
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